NACE Reno/Tahoe Welcomes Engaging Inspiration Presentation on Generating Immediate Revenue

On Tuesday, February 3rd, 2015  the National Association for Catering and Events (NACE)

Photo: Mary Jane Weddings | Location: Four Seasons Biltmore, Santa Barbara

Reno/Tahoe Chapter will feature a double feature presentation from Engaging Inspiration and Santa Barbara Wine Country Weddings & Events owner Kerry Lee Dickey on:

How to Produce Instant Revenue in 30 Days

Bam!  These top 5 secrets will pack a punch with a shot in the arm and have your sales and revenue potential hopping within one month.  Designed especially for the catering sales professional as well as wedding venue sales manager, this topic and the tips are also applicable to anyone in the wedding & special events business.

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The Only 3 Ways to Increase Revenue  

In this presentation, attendees will learn that the best approach is often times the most simple and over-looked approach. We will look at the top three ways to increase wedding and special event revenue and then the detailed secret "how-to's" of each of those points, including a brief look at the latest trends in social media and how to integrate these into your plan.

 For more details, contact the NACE Reno/Tahoe Chapter directly.

About Speaker Kerry Lee Dickey:

Founder of Engaging Inspiration Kerry Lee Dickey is also the founder and CEO of Santa Barbara event planning business, Santa Barbara Wine Country Weddings & Events.

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A Certified Wedding Professional, Ms. Dickey got her start in the events industry as a Special Events Planner for Nordstrom and later as a Director of Catering and Weddings for the hospitality industry.  Over the last 15 years, she has planned over 600 weddings, 1,000 corporate events and trained and certified wedding professionals from all over the world including individuals from Hyatt, Sheraton, Ritz Carlton and more in a wedding certification training program she co-wrote and co-founded serving on retainer as the Vice President of Training and Marketing for the Academy of Special Event Professionals (ASEP).  She also has been a featured speaker for entities ranging from  ISES Los Angeles, NACE,  HSMAI Washington DC and Santa Barbara Event Professionals to the annual 14,000 person international ARA Conference in Las Vegas, Nevada.

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In 2004, she created, produced and copyrighted an industry ground-breaking type of event:  The Mobile Bridal Faire (Mobile Wedding Planning Experience) which earned her an exclusive category in the prestigious Grace Ormonde Wedding Style Magazine, media features as well as the attention of the Texas Board of Tourism, who was interested in pursuing Ms. Dickey's concept to further their destination wedding stream. Throughout the years, Ms. Dickey has continued  to blaze new trails in the wedding and events industry.

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Holding a BA in Mass Communication as well as being published in magazines, newspapers, online publications and more Ms. Dickey is known for a unique "voice" and style in her writing that brings things to life and engages.  She received training specific to social media, SEO and wedding marketing in her 13 years serving on retainer to national wedding brand name Beverly Clark Enterprises, LLC. and ASEP as well as running her own successful event planning company based in Santa Barbara, CA.

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After spending years noticing event colleagues were so busy working in the business, they did not have time to work on the business and still more stating that they did not have time to figure out social media or where to spend their wedding advertising dollars, Ms. Dickey saw a niche opportunity and swiftly jumped in to fill it. She also observed that few wedding venues and businesses had resources who specialized in training staff as well as teaching them how to attract the attention of the luxury client. Her clientele includes companies such as an upscale Ty Warner-owned property, Four Diamond boutique inn, resort, award-winning caterers & rental companies and more. While her clientele ranges from multi-million dollar companies to sole proprietorships, her specialty and passion is the smaller, boutique wedding and event venues and businesses. Ms. Dickey offers custom wedding marketing and training solutions for wedding professionals designed by a wedding professional.

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Family and balance is the number one priority in Ms. Dickey's life.  She resides in Santa Barbara, CA, with her family, loves traveling, staying inspired, the performing arts and staying healthy through one of her greatest passions: dance  (she is also a certified dance fitness instructor dancing six days a week).
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Engaging Inspiration provides sparkling training, marketing and social media solutions to the hospitality, catering sales and wedding professional.  To learn more about Engaging Inspiration or to contact Ms. Dickey for training or speaking at your next event,  please send us a note.